Bob Martin chooses TESI e-Integration for International EDI

Bob Martin was founded in 1892 in Southport, England where Robert (Bob) Martin manufactured vitamin and mineral powders after he recognised the need to supplement dogs’ diets. Today, the company is still owned and managed by the Martin family in the South West of England and is still growing. Manufacturing and selling a wide range of products for pet owners that are available in supermarkets, petshops and beyond.

The UK-based pet care manufacturer Bob Martin reached an agreement to acquire Nestle Purina PetCare unit in Europe. The deal was completed on 1 January 2016 and included the acquisition of Nestle Purina’s PetCare manufacturing, distribution and salesforce in France, Italy and Spain enabling Bob Martin to expand its presence in Europe. “This is an exciting time for innovation at Bob Martin. We will be able to respond to customer needs with a broader range of branded, bespoke and private label products, across all pet categories, as well as granting access to every major multiple retailer in Europe. We will also be looking for opportunities to better align our business’ ambitions and targets with those of our major customers to ensure customised solutions for the entire pet care category” – said Savi Madan, Bob Martin’s CEO. In anticipation of an increased volume of ordering data, Bob Martin decided to use the TESI e-Integration Platform provided by TESISQUARE® to communicate with its major trading partners to exchange high quality data with all of them with a full integration workflow.

TESISQUARE® is an international leading provider of Cloud Collaborative Platforms, Digital Transformation and B2B Integration Brokerage Solutions, focusing on supply chain and financial value chain process optimisation. The company already serves clients in many different business sectors and industries, worldwide. “Bob Martin has chosen TESISQUARE® as a unique provider that can meet the challenge of delivering an efficient, lean infrastructure that ensures a centralised coordination of the complex processes within electronic data exchange. We are confident that TESISQUARE’s proven service record in the Italian market will deliver same time compliance with local requirements to meet our Customer’s and Bob Martin’s strict business timeline” – added Savi Madan, Bob Martin´s CEO.

We are very proud TESISQUARE® was chosen by Bob Martin, a leading international brand in pet care and wellness. We are sure the TESISQUARE® service will enhance efficiency and effectiveness of a wide range of electronic business transactions with different size international retailers, specialised stores and logistic partners” – said Guido Chiara, International Sales Manager TESISQUARE®.