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TESI PROMO BUYING

HOW TO MAKE LESS MISTAKES IN PROMOTIONAL BUYING PROCESS

In the purchasing process landscape, it is particularly complex in the distribution area to base the procurement decisions for products within a promotion. You don’t need a perfect forecast but a tool that, within the confidence range of the generated forecast, suggests a purchase proposal consistent with stock out and over stock risk levels.

What are the major difficulties that characterize the phases of this process?

 

The large number of items, the complexity of the promotions and the strong variability of demand make it difficult for a Buyer to correctly predict sales trends and margins.

 

TESI PROMO allows you to predict the level of sales, simulate the effects on sales of different promotional policies and define the level of purchase, for each promoted item, taking into account the levels of related stock out and overstock risks.

 

It is therefore a platform aimed at distribution companies that want to optimize the processes related to the management of promotions, starting from the strategic and operational planning of the promotion to the simulation of the promotional sales and definition of a purchase proposal.

 

ADVANTAGES:

  • Standardizes promotional processes and information;
  • Allows you to simulate sales forecast scenarios as promotional parameters change;
  • Reduces the cost of managing the promotional process and, consequently, supply chain, optimizing stock out and over stock situations;
  • Improves the ability to analyze ex posts past promotions;
  • Increase promotion effectiveness and customer retention.

 

Download & Info Area Nome Cognome* Indirizzo Email* Nome Azienda Messaggio privacyevento* download (https://tesisquare.com/wp-content/uploads/2019/09/2019-06-EN-TESI-Promo-Buying-1.pdf)